<DIV><FONT face="Arial">個案分析架構報告應包含下列七個部分:</FONT></DIV> <DIV><FONT face="Arial"></FONT> </DIV> <DIV><FONT face="Arial"><STRONG>一、個案公司背景描述</STRONG></FONT></DIV> <DIV><FONT face="Arial"><STRONG>二、外部環境與企業定位分析</STRONG></FONT></DIV> <DIV><FONT face="Arial"><STRONG>三、內部條件與競爭能力分析</STRONG></FONT></DIV> <DIV><FONT face="Arial"><STRONG>四、整體情況分析</STRONG></FONT></DIV> <DIV><FONT face="Arial"><STRONG>五、整體經營策略分析</STRONG></FONT></DIV> <DIV><FONT face="Arial"><STRONG>六、企業計劃與方案分析</STRONG></FONT></DIV> <DIV><FONT face="Arial"><STRONG>七、結論與報告撰述</STRONG></FONT></DIV> <DIV><FONT face="Arial"></FONT> </DIV> <DIV><FONT face="Arial" color="#800000"><STRONG>五大個案分析工具:</STRONG></FONT></DIV> <DIV><FONT face="Arial"><STRONG><FONT color="#800000">一、<SPAN class="903152406-20022009">SWOT分析</SPAN></FONT></STRONG></FONT></DIV> <DIV><FONT face="Arial" color="#800000"><SPAN class="903152406-20022009"><STRONG>二、波特五力分析</STRONG></SPAN></FONT></DIV> <DIV><FONT face="Arial" color="#800000"><SPAN class="903152406-20022009"><STRONG>三、基本競爭策略 - 競爭優勢</STRONG></SPAN></FONT></DIV> <DIV><FONT face="Arial" color="#800000"><SPAN class="903152406-20022009"><STRONG>四、成長策略分析</STRONG></SPAN></FONT></DIV> <DIV><FONT face="Arial" color="#800000"><SPAN class="903152406-20022009"><STRONG>五、BCG短陣分析</STRONG></SPAN></FONT></DIV>
您好: 想請問您在部落格上"個案分析架構",是否有書目可以參考 感謝您 Rafalo.Chen